Privacy Policy

Last updated: April 2025

STEP IN WAY MARKETING RESEARCH CO. L.L.C ("Stepinway", "we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use the Stepinway website, mobile application, and related services (the "Platform").

1. Information We Collect

a. Information You Provide

Account Information: Name, email address, phone number, and profile details when you register.
Business Information: Business name, address, description, images, contact details, and category when registering a business.
Support Messages: Content of messages you send through our support system.
Reviews & Comments: Content you post as reviews or comments on business listings.

b. Information Collected Automatically

Device Information: Device type, operating system, unique device identifiers.
Usage Data: Pages visited, features used, time spent on the Platform.
Location Data: Approximate location (if you grant permission) to show nearby businesses.
Log Data: IP address, browser type, access times.

2. How We Use Your Information

To provide, maintain, and improve the Platform and its features.
To create and manage your account.
To process business registrations and listings.
To manage the StepCoin rewards system.
To communicate with you about your account, updates, and support requests.
To personalize your experience and show relevant businesses and content.
To detect, prevent, and address fraud, abuse, or technical issues.
To comply with legal obligations.

3. Information Sharing

We do not sell your personal information. We may share your information in the following cases:

With Business Owners: Your review content and public profile name may be visible to business owners and other users.
Service Providers: We may share information with trusted third-party providers who help us operate the Platform (hosting, analytics, notifications).
Legal Requirements: When required by law, regulation, or legal process.
Business Transfer: In the event of a merger, acquisition, or sale of assets.

4. Data Security

We implement industry-standard security measures to protect your personal information, including encryption of data in transit (SSL/TLS), secure server infrastructure, and access controls. However, no method of electronic transmission or storage is 100% secure.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide our services. You may request deletion of your account and associated data at any time by contacting us.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

Access the personal data we hold about you.
Correct inaccurate or incomplete information.
Request deletion of your personal data.
Object to or restrict processing of your data.
Withdraw consent where processing is based on consent.

To exercise these rights, contact us at [email protected].

7. Cookies & Tracking

Our website may use cookies and similar technologies to improve functionality and analyze usage. You can manage cookie preferences through your browser settings.

8. Third-Party Links

The Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

9. Children's Privacy

The Platform is not intended for users under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have collected such information, we will take steps to delete it.

10. International Users

If you access the Platform from outside the UAE, please be aware that your information may be transferred to and processed in the United Arab Emirates, where data protection laws may differ from those in your jurisdiction.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes through the Platform or via email. Continued use after changes constitute acceptance.

12. Contact Us

For questions or concerns about this Privacy Policy or your personal data:

Email: [email protected]
Phone: +971 50 100 7045
Address: Office 708, International Business Tower, Business Bay – Dubai – UAE